EXPLORE

THE MISLEADING
POWER OF ILLUSIONS

The eyes don’t always have it right.

BE AMAZED

WHAT YOU THINK YOU’RE SEEING ISN’T ALWAYS WHAT YOU SEE.
OPTICAL ILLUSIONS ARE PART OF THE NORMAL INTERACTIONS BETWEEN YOUR EYES AND YOUR BRAIN.* EXPLORING OPTICAL ILLUSIONS IS HARMLESS FUN – UNLESS YOU’RE TALKING ABOUT THEIR POTENTIAL IMPACT IN A HEALTHCARE ENVIRONMENT. IN YOUR HOSPITAL, FROM THE PHARMACY TO THE PATIENT BEDSIDE, A VISUAL MISTAKE CAN INCREASE YOUR RISK OF A MEDICATION ERROR.
CLICK ONE OF THE ICONS BELOW TO LEARN MORE ABOUT HOW
OPTICAL ILLUSIONS CAN IMPACT YOUR PERCEPTION.